Technical rationality and leadership: analysis of the banner format in the public policy offer

Within the framework of the implementation of the neoliberal project in Chile, we investigate the communicational and political implications of the presence of the banner format in the promotion of plans, programs and social projects available in the public offering on the websites of the Government...

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Bibliographic Details
Main Authors: Yáñez-Urbina, Cristopher; Instituto de la Comunicación e Imagen, Universidad de Chile, Reyes-Espejo, María Isabel; Escuela de Psicología, Pontificia Universidad Católica de Valparaiso
Format: Online
Language:spa
Published: Departament de Psicologia Social. Universitat Autònoma de Barcelona 2019
Online Access:https://atheneadigital.net/article/view/v19-2-ya%C3%B1ez-reyes

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